Science Empiricism Rationalism

Science Empiricism Rationalism The term social science is a misnomer which masks the necessarily different epistemic methods and ontological realities consistent with natural and social realms respectively. Critically appraise this claim In this essay I intend to dispute the notion that the term social science is a misnomer. Firstly, I will define social science, and then focus on the differences between rationalism and empiricism without whose existence there would be no epistemology. Empiricism will receive more attention due to the fact that that it has become the dominant epistemic approach, systematically and rigorously expressed through its offspring, ie ,materialism, sensism, positivism and naturalism. Second, I intend to allow ontological realities to manifest themselves through Kants articulation as both an empiricist and a rationalist. This will dispel uninteresting dichotomies and allow one to stand back, as it were, from ones own analysis of the topic. EPISTEMIC APPROACHES WITHIN THE NATURAL AND SOCIAL SCIENCES:Rationalism and Empiricism. According to Marshall social science is a general label applied to the study of society and human relationships†¦The designation of an area of study as a social science usually carries the implication that it is comparable in many ways to a natural science (1994 :493). The implication here is that natural and social reality can be studied in the same way because both realities consist of relationships between facts, eg, cause and effect. Note should be taken of the fact that rationalists and empiricists, despite their different approaches in their quest for knowledge, have both contributed immensely to the birth of different academic disciplines to which even modern day intellectuals subscribe. More interesting is that each of the two epistemic approaches claims their method of enquiry gives birth to valid information or certainty. According to Hamlyn rationalism ,whose founder is Descartes is an epistemological doctrine that puts weight on reason or understanding, as distinct from the senses or sense perception(1987:134).On the other hand empiricists believe the only source of knowledge is experience. John Locke held the view that the scope of our knowledge is limited to, and by, our experience(Stumpf,1983:254). RATIONALISM (i)Descartes: This philosophical movement was initiated by Descartes and carried on with varying degrees of thoroughness by Spinoza and Leibniz†¦(Hamlyn, 1987:134). A rationalist relies on logic and principles of reasonableness in order to arrive at a conclusion. One would clarify this by giving an example popularized by Rene Descartes that it is only in relation to thinking that I am certain that I exist(Hamlyn,1987:138).Descartes continues to maintain that existence must be a property of a being who is conceived of as possessing all attributes in perfection (Hamlyn,1987:141).Kant opposed this view citing experience was not a property of a thing in the way that Descartes supposes. Leibniz went further by maintaining that existence depends on whether that conception is coherent or involves a contradiction(Hamlyn,1987:140).One can partly agree with Descartes view that existence is a property of a being, but to say that its creator is perfect is a product of human imagination. Perfection, by th e way, remains an imaginary construct when taking into account the context in which Descartes states his case. For example, in order for one to be declared perfect, one has to adhere to the standard guidelines which should be followed in order to create a particular thing or use a previous model as a yardstick or even improve on it. It is ones belief that rationalism has not been a dominant epistemic approach. Kant and Locke, for example, have imbibed both epistemic approaches. To take it further most modern day individuals employ both approaches in their daily activities. (ii)Spinoza There was also another rationalist called Spinoza in whose views rationalism received its most systematic and rigorous expression. His main work was called ethics. According to Stumpf ethics is concerned with actions that can be labeled right or wrong, good or bad, desirable or undesirable, worthy or unworthy. Also, ethics, is concerned with ones personal responsibility, duty, or obligation for his behaviour(1983:1)His concern with ethics should be understood in its proper context in that both the means and goals of social science investigation are intrinsically bound up with ethical considerations, especially when conducting research involving human subjects, eg., protection of privacy through informed consent. According to Hamlyn Spinoza provides †¦a striking contrast with Descartes ,who had little concern with things ethical(1987:149).Spinoza felt that there are three kinds of knowledge, ie, knowledge of vague experience- when we generalize from casual and confused experience. The second kind is identified with reason, and the third one is intuition(Hamlyn,1987:152).The second and third kinds of knowledge reflect a rationalist view in that they are necessarily true, and reason regards things as necessary (iii)Leibniz According to Stumpf Leibniz was dissatisfied with the way Descartes and Spinoza had described the nature of substance because he felt they had distorted our understanding of human nature(1983:246).Spinoza defines substance as that which is in itself: I mean that the conception of which does not depend on the conception of another thing from which it must be formed(Stumpf,1983:241).Leibniz on the other hand takes it that substance as a basic form of existence must be absolutely simple ,for if it were complex it would be secondary to whatever it is composed of (Hamlyn,1987:159).This means that Leibniz and Spinoza somehow agree that substance should not depend on anything other that itself to exist. But one would argue that their view has defied logic in that every entity or substance is an offspring or a product of a particular thing. It is interesting that Leibniz, despite being a rationalist, sought empirical evidence to defend his principle that no two substances can differ solo numero (Hamlyn, 1987:162-163). He pointed to considerations that tree leaves are all different, and subscribed to similar evidence which was assessed through the newly invented microscope. EMPIRICISM According to Comte, empiricism is an epistemological doctrine that all knowledge proper must be subject to canons of verification in terms of experience(Hamlyn,1987:275). Marshall (1994:149) defines empiricism as a term often used, loosely, to describe an orientation to research which emphasizes the collection of facts and observations, at the expense of conceptual reflection and theoretical enquiry. This implies that knowledge must undergo rigorous interrogation so as to be sure that it has not defied science. Empiricism presents itself in four ways: Materialism, sensism, positivism, and naturalism. (i)Materialism: According to Marshall materialism means a range of metaphysical positions (philosophical views about the fundamental nature of reality)†¦Whereas in classical times matter had been opposed to form, the dominant early modern contrast was between matter and spirit or mind(1994:315).Thinking of societies in terms of physical or material properties may be called materialism. We must also explain nature in terms of materialism. (ii)Sensism According to Knight all materialists are of course sensists†¦Locke as one the empiricists, derives all simple ideas from external experience (sensations), all compound ideas modes, substances) from internal experience (reflection) (1999:1-see bibl.12 ).One can argue that sensism is problematic in that perceptions and judgements may differ with different individuals, leading to incessant speculation. (iii)Positivism The acknowledged founder of positivism was the French philosopher and social scientist Auguste Comte. He also came up with the invention of the term Sociology.In the context of positivism, positive facts are things that can be observed or measured. Positivists argue that only that which can be observed and measured can be studied†¦(Le Roux et al,1986:174).This means that positivists regard grounding as very important in positive facts. An example would be Durkheims statement that there is a relationship between social integration and suicide(Haralambos,1980:496).This is real in that integration of people from various backgrounds, with different cultures can cause tension , alienation and personality disorganization According to Keat and Urry several conventionalist philosophers of science have been influenced by the later writings of Wittgenstein, and realist philosophy of science has partly been developed from the standpoint of scientific realism, a position which is opposed both to logical positivism and also to the movement of analytical philosophy inspired by Wittgenstein, Ryle and Austin(1980:6).It must be understood that although the realist and the positivist share amongst others a conception of science as an empirically-based, rational and objective enterprise, there is an important difference between explanation and prediction. Keat and Urry say that, for the realist, a scientific theory is a description of structures and mechanisms which causally generate the observable phenomena, a description which enables us to explain them(1980:5) It is worth mentioning how these varying accounts of positivism and realism expose knowledge as an elusive concept. After ones acceptance of positivism as irrefutable conception of the natural science, realism demands that we discover the necessary connections between phenomena, by deconstructing the observable phenomena. According to Keat and Urry†¦we must get beyond the mere appearances of things, to their natures and essences(1980:5).In a nutshell one can say that we have to peel away layers of constructed meaning to reveal the underlying layers of meaning that were suppressed or assumed in order for the phenomenon to take its actual form. Focus will be on three empiricists: (i)John Locke:(1632-1704) According to Hamlyn, the purpose of Locke is to enquire into the original, certainty, and extent of human knowledge, together with the grounds and degrees of belief, opinion and assent, without meddling with the physical consideration of the mind(1987:168-169).This implies that he is concerned with the limits of human understanding and one is bound to believe that Locke does not want any kind of social construct to be attached to this process, so as to give it independence. According to Kenny, Locke is forever talking about ideas(1994:129).This is evident in his first book entitled Of Innate Notions which contains a sharp attack on the notion of innate ideas. Hamlyn says Locke is concerned with two things: (i)whether there is innate knowledge of principles; and (ii)whether what he sometimes calls the materials of that knowledge; the ideas on which the knowledge is based, are innate. That distinction between knowledge and ideas affects the whole Essay(1987:169).One might assume that Lockes preoccupation or obsession with ideas was prompted by his intellectual rival, Descartes, who according to Kenny wrote that an infant in its mothers womb has in itself the ideas of God, itself, and all truths which are said to be self-evident, it has these ideas no less than adults have when they are not paying attention to them, and it does not acquire them afterwards when it grows up(1994:128). One can argue that innate ideas do exist, and they mature with time because exposure to externalities. The outside world will decide on their validity. Marshall says that Peter Berger and Thomas Luckman, in The Social Construction Of Reality(1966), view social processes as a dialectic of externalization and internalization(1994:167).According to Stumpf, Lockess fellow empiricists Bacon and Hobbes had urged that knowledge should be built upon observation (1983:254).This means that knowledge should be a product of scientific enquiry. Locke discarded the notion that we all came here with a standard stock of ideas built into the mind(Stumpf,1983:257).He said the origin of his ideas is experience, and experience takes two forms, sensation and reflection. What he elucidated was that we cannot have the experience of reflection (mind taking note of its operations) until we have had the experience of the sensation (ideas). (ii)George Berkeley: (1685-1752) Berkeley was influenced by Locke although according to Kenny, his importance in philosophy is largely as a critic of Locke(1994:140).His principal criticisms focus on three heads: the notion of abstract general ideas, the distinction between primary and secondary qualities, and the concept of material substance(1994:140).Because of Berkeleys criticism, Lockes empiricism is reduced into a unique form of idealism. 1.ABSTRACT IDEAS Lockes view that words represent ideas and general words correspond to abstract general ideas has come under attack from Berkeley. Locke says in his Essay, that according to the representational theory, a general idea is a particular idea which has been made general by being made for all of a kind, in the way in which a geometry teacher draws a particular triangle to represent all triangles(Kenny,1994:140).There is also what Kenny calls the eliminative theory, according to whom the general idea is a particular idea which contains only what is common to all particulars of the same kind. Berkeley is interested in how Locke combines features of the two theories. According to Kenny, Berkeley says it takes pains and skill to form the general idea of a triangle-for it must be neither oblique nor rectangle, neither equilateral, equicrural nor scalenon, but all and none of these at once(1994:140).One can say that eliminative theory and representational theory are two sides of the same coin in that in eliminative theory, the idea becomes a general idea when the unwanted group is eliminated. With regard to the representational theory, an idea becomes a general idea when all subscribe to it. Kenny accuses both Locke and Berkeley of using the word idea to mean to mean indifferently a sense-experience, an image, a secondary quality, or a concept(1994:140). IDEAS AND QUALITIES We must move from the premise that one of Berkeleys views is that distance is not something immediately perceived but something constructed from certain orderly relations of the ideas of different senses in the mind. According to Shand, the equating of ideas with sensible things, which thereby makes sensible things mind-dependent, eliminates each of the following forms of skepticism produced by materialism and Cartesianism(1993:132): (a)The existence of sensible things. The problem is solved because the skeptic cannot drive a wedge between ideas if the objects of sense are ideas. (b)The nature of sensible things. Science aspires only to map the regular correlations between ideas ,that is between phenomena. (c)The existence and nature of God. The problem is eliminated by making God indispensable. Gods existence is seen as the real cause of those ideas that are not caused by our imaginations and as the sustainer of those ideas we do not actually perceive, the supposition that God does not exist is refuted by almost every experience we have. (d)How matter and spirit can interact. This problem is eliminated by denying the existence of material substance; then the problem of interaction between spirit and matter simply does not arise(1993:132-133) The implication here is that Berkeley believes that anything that can be sensed actually exists. THE CONCEPT OF MATERIAL SUBSTANCE (i) One should also note that Berkeley is an opponent of materialism. According to Shand, Berkeley it is impossible for matter to have only primary qualities such as extension, solidity, movement. He believes that we cannot conceive of a shape which is no colour, and therefore the conception of matter required for materialism is impossible. He instead suggests that all matter should have all secondary qualities, from which primary qualities cannot be separated (1993:133).One can assume that he is referring to qualities such as weight, sound, taste and identity. To say that every matter must be able to move is not accurately correct in that not all matter is a living organism; (ii) Berkeley says that what exists has got to be a product of something. In his own words he argues that it is a logical contradiction to talk of conceiving of a thing which exists unconceived (Shand,1993:133).But Shand sees this as a fallacious argument in that it is not possible for A to be conceived of, and at the same time both exist and be a thing unconceived, but that does not mean at some other time A could not exist as an unconceived-of A, thus there is nothing contradictory in A existing unthought about (1993;133).This means that A does not necessarily have to be thought about in order to exist. (iii) Berkeley argues that if secondary qualities (colour, taste, heat, sound, etc.) are ideas in the mind, as Locke does, then the same applies to primary qualities (shape, size, motion, solidity),for these two vary with the observer (Shand, 1993:133).Colour is arguably not an idea in the mind because one can see it. It is not clear whether, according to Berkeley, secondary qualities also include things that one cannot touch. (iv) This argument pertains to pain and heat. Berkeley holds the view that when we are close to the, heat is felt as pain in the mind, and when we are a distance away the heat is merely felt as warmth (Shand,1993:133-134).The argument here is that since the pain is not in the fire, then it must be in the mind. (v) Berkeley compares the notion of matter with what Locke has to say about substance in general. Locke suggests that substance is characterized by being the support of all qualities, the qualities cannot subsist alone. But Berkeley argues that an attempt to give substance a positive characterization is impossible, since to do so would attribute qualities to it. This would render substance a qualityless something. Although Berkeley sees this as a perfectly flawless argument, he believes that no materialist would suggest that matter is qualityless (Kenny,1994:134).This would mean that substance and qualities cannot exist in the absence of the other. DAVID HUME (1711-1776) He is said to have carried empiricism to its fullest expression. He believed the scientific method could lead us to a clear understanding of human nature and in particular the workings of the human mind(Stumpf, 1983:270-271).Some commentators find it difficult the precise position of Hume. The difference with Hume was that if we used the scientific method to determine truth, we must according to Stumpf, accept the limits of knowledge(1983:272).Probably he was expressing doubt about the efficacy of scientific enquiry in clarifying pertinent issues. According to Hamlyn, the doctrine that every simple idea is derived from simple impression is the center-point of Humes empiricism, and that it is crucial for his philosophy(1987:190).Both Hume and Locke opine that impressions are of sensation but disagree on reflection because Humes account seems different from Lockes. He (Hume) holds the view that impressions are distinguishable from ideas by their superior force and vivacity(Hamlyn,1987:190).This might be the case because of the complexity of impressions. Hamlyn sees this as a very important principle, and one which Hume inherited from Berkeley which is :one cannot distinguish between impressions and ideas by reference to anything outside them, only by internal properties such as their liveliness(1987:190).One can simplify this by making reference to pain. The only person who feels the pain is the one who is hurt and nobody else. One cannot for example, merely look at the husband and confirm that the wife is feeling pain , nor can the husband know how much pain is felt by the wife. NATURALISM According to Knight, naturalism consists essentially in looking upon nature as the one original and fundamental source of all that exists, and in attempting to explain everything in terms of nature(1999:1). What this means is that all events find their satisfactory experience within nature itself. There are two traditions that claim to understand the problem of naturalism. These are the naturalist and anti-naturalist traditions. The former claims that the sciences are (actually or ideally) unified with positivist principles. For the latter the subject matter of the social sciences consists essentially of meaningful objects, and their aim is the elucidation of the meaning of these objects(Bhaskar, 1979:241). A naturalist traditions association with positivist principles means that it relies on measurement and observation in order to study a phenomenon. The anti-naturalist tradition, one would argue, looks beyond observable phenomena by enquiring as to what the object is made of. Bhaskar argues that the two disputants ironically share a common error in accepting an essentially positivist account of natural science, or at least an empiricist ontology. One would argue that there is nothing wrong in adopting a positivist approach when interrogating natural science, because essentially positivism deals with things that can be observed and measured. It must be understood that there is a fundamental contrast between social and natural science. With regard to the latter the discovery of intelligible connections in its subject matter is not equally the goal of natural scientific explanation(Bhaskar,1979:2). Instead this applies to social science. It is argued that the recent developments in the philosophy of science permit a reconsideration of the problem of naturalism(Bhaskar, 1979:3). These could be the varying views brought about by the naturalists and anti-naturalists. For example, Winchs anti-naturalism depends on empiricist theories of existence and causality. Now Bhaskar argues that if science employs a causal criterion for ascribing reality and causal laws are tendencies, his contrast collapses(1979:3). This means that if causal laws apply to science, then it applies top both natural and social science, and more important is it has become a tendency; Bhaskar defines naturalism as the thesis that there is (or can be) an essential unity of method between the natural and social services. It has two species: reductionism which asserts that there is an actual identity of subject matter as well, and scientism, which denies that there are any significant differences in the methods appropriate to studying social and natural objects, whether or not they are actually (as in reductionism) identified (1979:3).What is noteworthy is that these factions of naturalism talk in universals almost to a point of denying an opposite view the right to existence. In a nutshell, science is just whatever scientists do, and it is expected of them to differ in the way they solicit knowledge. ONTOLOGICAL REALITIES Marshall defines ontology as anyway of understanding the world, or some part of it, must make assumptions(which may be implicit or explicit) about what kinds of things do or can exist in that domain, and what might be their conditions of existence, relations of dependency, and so on(1994:367).He goes on to say the core of the philosophical project of metaphysics is to provide an ontology of the world as a whole. One will note that by focusing on the world as a whole, there will be a systematic arrangement of the relations between the social and natural sciences. Focus will be on Kant because he is both an empiricist and rationalist. KANT We must move from the premise that Kant is both an empiricist and a rationalist, in that he tried to reconcile rationalism empiricism by arguing that while knowledge itself comes from experience, the mind uses reason to structure knowledge(Prof. McLeary, see bibliography-No.11).Kant is described as a person who was more interested in science than philosophy, with the aim of making it truly scientific(Kenny, 1994:167).This shows that he really is both an empiricist and a rationalist in that he felt philosophy should also undergo the same rigorous interrogation as other academic disciplines, including the natural sciences. According to Kenny the distinction between a priori and a posteriori is central to Kants undertaking. A priori knowledge which is independent of all experience†¦In addition to a priori knowledge there is also empirical knowledge, knowledge derived from experience which Kant calls knowledge a posteriori'(1994:167).With regard to a priori knowledge, one can cite space as an example because yet one knows it exists. A posteriori refers to things we have seen, or touched or even felt. According to Shand, knowledge for Kant, as for Leibniz, had to be necessary and universally valid(1993:161).We are tempted to believe that if information was not universally accepted as fact, then it would not be regarded as knowledge. Kenny says Kant regarded all of mathematics as belonging to this realm: arithmetic and geometry were synthetic, since they extended our knowledge widely beyond pure logic, and yet they were a priori, deriving not from experience but from intuition(1994:168).This is an interesting philosophical statement in that two contradictory phenomena are combined to produce something qualitatively new, independent of experience, an understanding of which does not require one to be taught or even think hard.coeb ebr seebebw oreb ebk ineb foeb eb! Kant says there are two pure forms of sensible intuition, serving as principles of a priori knowledge, namely space and time(1994:169).It must be noted that both time and space can never be touched. After having asked himself what time and space were, he then came up with the answers. He made a distinction between a metaphysical exposition of an a priori concept and a transcendental exposition. Marshall defines metaphysics as a philosophical project which devises theory of the nature or structure of reality, or of the whole world. Transcendentalism is the belief that God stands outside and independent of the universe of which he is a creator(1994:325538). Kant says that the metaphysical exposition of space and time tells us that space and time are presupposed by, not derived from, experience; that we can imagine space and time without objects, but not objects without space and time, and that there is a single space and a single time, infinite in each case(Kenny, 1994:169).We are bound to believe that objects would not exist if space was non-existent, and that they have time within which they can exist. The transcendental exposition of the concepts of space and time shows how we can know truths about space and time which are not analytic and yet are a priori(Kenny, 1994:169). The implication here is that we do not necessarily have to experience a thing in order to know that it exists. CONCLUSION It has become apparent that social enquirers happen to tamper with the supposed objective enquiry by allowing their personal values to feed into their conclusions. Accepting that matters of value are matters of fact, their values must be correct. The mushrooming of social study over the last 100 or 150 years was partly inspired by the notion that social study was a matter of searching for general laws(Pratt, 1978:72).General laws, one would argue, are rather required by the natural sciences. With regard to social science, a particular kind of human behaviour cannot always be attributed to a particular kind of a problem. Suicide, for example, is not seen by every person as a solution to marital problems. Also, capital punishment does not necessarily deter potential murderers. Within natural science it is usually possible to use rigorous investigative techniques by bringing the objects under study into the laboratory. It is not as easy with humans, because one has to get approval from eg, the individuals themselves or the ethics committee. In a nutshell, we cannot employ the methods of the natural sciences in understanding the social world. This is evident in Winchs statement that †¦whereas the scientist investigates the nature, causes and effects of particular real things and processes, the philosopher is concerned with the nature of reality as such and in general(Hindess,1977:3).The two methods are inextricably intertwined despite their different approaches in their quest for valid knowledge and ability to predict. To declare social science a misnomer is arguably inaccurate in that both epistemic and ontological enquiries are social products employed in pursuit of knowledge for the benefit of society. BIBLIOGRAPHY 1. Bhaskar, R. 1979. The Possibility of Naturalism:A Philosophical Critique of the Contemporary Human Sciences. Atlantic Highlands, N.J. :Humanities Press. 2. Hamlyn, D.W. 1987. A History of Western Philosophy. Harmondsworth: Penguin Books. 3. Haralambos, M Holborn, M.1980. Sociology: Themes and Perspectives. London. University Tutorial Press. 4. Harris, E.E. 1969. Fundamentals of Philosophy. George Allen Unwin Ltd. Great Britain. 5. Hindess, B.1977. Philosophy and Methodology in the Social Sciences. Sussex : The Harvester Press. 6. Keat, R Urry, J.1980.Social Theory as Science. Boston :Routledge Kegan Paul. 7. Kenny, A.1994. The Oxford Illustrated History of the Western Philosophy. Great Britain :Oxford University Press. 8. Le Roux,T., Romm,N. Uys, T.1986. Sociology.Pretoria : Unisa. qtiSgzkEX Visit coursework de in de fo de for de more hypothesis de Do de not de redistribute qtiSgzkEX 9. Marshall, G.1994. The Concise Oxford Dictionary of Sociology. Great Britain :Oxford University Press. 10. Pratt, V. 1978. The Philosophy of the Social Sciences. New York: Methuen Co. 11. Shand, .J.1993.The philosophy and Philosophers. Harmondsworth :Penguin Books. 12. Stumpf, S.E.1983. Philosophy :History and Problems. New York. McGraw Hill, Inc. 13. Philosophy of Science, 2001.Philosophical Schools. http://mrrc.bio.uci.edu/se10/schools.html. 14. Catholic Encyclopedia.2002. Empiricism. http://www.newadvent.org/cathen/05407a.htm.

Management and Information Systems

Management Information Systems: Managing the Digital Firm, 11e (Laudon/Laudon) Chapter 1 Information Systems in Global Business Today 1) Internet advertising is growing at a rate of more than 25 percent a year. Answer: TRUE 2) Developing a new product, fulfilling an order, and hiring a new employee are examples of business processes. Answer: TRUE 3) A fully digital firm produces only digital goods or services. Answer: FALSE 4) A business model describes how a company produces, delivers, and sells a product or service to create wealth. Answer: TRUE ) Information technology (IT) consists of all the hardware that a firm needs to use in order to achieve its business objectives, whereas information systems consist of all the software and business processes needed. Answer: FALSE 6) Computers are only part of an information system. Answer: TRUE 7) Information systems literacy describes the behavioral approach to information systems, whereas computer literacy describes the technical approach . Answer: FALSE 8) The dimensions of information systems are management, organizations, and information technology. Answer: TRUE 9) Knowledge workers assist with paperwork at all levels of the firm.Answer: FALSE 10) In order to understand how a specific business firm uses information systems, you need to know something about the hierarchy and culture of the company. Answer: TRUE 11) Business processes are logically related tasks for accomplishing tasks that have been formally encoded by an organization. Answer: FALSE 12) There are four major business functions: Sales and marketing; manufacturing and production; finance and accounting; and information technology. Answer: FALSE 13) A network requires at least two computers and a shared resource, such as a printer.Answer: FALSE 14) A substantial part of management responsibility is creative work driven by new knowledge and information. Answer: TRUE 15) Intranets allow firms to work easily with third-party suppliers and vendors. Answer: FALSE 16) An IT infrastructure provides the platform on which the firm can build its information systems. Answer: TRUE 17) UPS's use of Web-based tools that allow customers to embed UPS functions such as tracking and cost calculations into their own Web sites was an information systems solution used to achieve customer intimacy.Answer: TRUE 18) Government and private sector standards are examples of complementary social assets required to optimize returns from IT investments. Answer: TRUE 19) A firm that invests in efficient business processes is making an investment in organizational complementary assets. Answer: TRUE 20) In the behavioral approach to information systems, technology is ignored in favor of understanding the psychological, social, and economic impacts of systems. Answer: FALSE 1) The six important business objectives of information technology are new products, services, and business models; customer and supplier intimacy; survival; competitive advantage; operational excellence; and A) improved flexibility. B) improved decision making. C) improved business practices. D) improved efficiency. Answer: B 22) Dell Computer's use of information systems to improve efficiency and implement â€Å"mass customization† techniques to maintain consistent profitability and an industry lead illustrates which business objective? A) improved flexibility B) improved business practices C) competitive advantageD) survival Answer: C 23) The use of information systems because of necessity describes the business objective of A) survival. B) improved business practices. C) competitive advantage. D) improved flexibility. Answer: A 24) Which of the following choices may lead to competitive advantage: (1) new products, services, and business models; (2) charging less for superior products; (3) responding to customers in real time? A) 1 only B) 1 and 2 C) 2 and 3 D) 1, 2, and 3 Answer: D 25) Verizon's implementation of a Web-based digital dashboard to provide manage rs with real-time information such as customer complaints is an xample of A) improved flexibility. B) improved decision making. C) improved efficiency. D) customer and supplier intimacy. Answer: B 26) The move of retail banking to use ATMs after Citibank unveiled its first ATMs illustrates the use of information systems to achieve which business objective? A) improved efficiency B) customer and supplier intimacy C) survival D) competitive advantage Answer: C 27) An information system can be defined technically as a set of interrelated components that collect, process, store, and distribute information to support A) decision making and control in an organization.B) communications and data flow. C) managers analyzing the organization's raw data. D) the creation of new products and services. Answer: A 28) The three activities in an information system that produce the information organizations use to control operations are A) information retrieval, research, and analysis. B) input, outp ut, and feedback. C) input, processing, and output. D) data analysis, processing, and feedback. Answer: C 29) Order data for baseball tickets and bar code data are examples of A) raw input. B) raw output. C) customer and product data. D) sales information. Answer: A 0) The average number of tickets sold daily online is an example of A) input. B) raw data. C) meaningful information. D) feedback. Answer: C 31) Output A) is feedback that has been processed to create meaningful information. B) is information that is returned to appropriate members of the organization to help them evaluate the input stage. C) transfers data to the people who will use it or to the activities for which it will be used. D) transfers processed information to the people who will use it or to the activities for which it will be used. Answer: D 32) Converting raw data into a more meaningful form is called A) capturing.B) processing. C) organizing. D) feedback. Answer: B 33) An example of raw data from a nationa l chain of automobile stores would be A) an average of 13 Toyotas are sold daily in Kentucky. B) 30 percent increase in Toyota RAV 4 sales during September in Kentucky. C) 1 Toyota RAV4 sold March 3, 2008 in Louisville, Kentucky. D) all of the above. Answer: C 34) The field that deals with behavioral issues as well as technical issues surrounding the development, use, and impact of information systems used by managers and employees in the firm is called A) information systems literacy.B) information systems architecture. C) management information systems. D) information technology infrastructure. Answer: C 35) In a hierarchical organization, the upper levels consist of A) managerial and professional employees. B) managerial, professional, and technical employees. C) professional and operational employees. D) managerial, professional, and operational employees. Answer: B 36) Which of the six strategic business objectives did the NBA's use of Synergy Sports Technology help to achieve? A) customer and supplier intimacy B) improved decision makingC) new products and services D) operational excellence Answer: B 37) The fundamental set of assumptions, values, and ways of doing things that has been accepted by most of a company's members is called its A) culture. B) environment. C) atmosphere. D) values. Answer: A 38) Thomas Friedman's declaration that the world was now â€Å"flat† meant that A) the Internet has reduced the economic advantages of developed countries. B) globalization is starting to offer less advantage to large corporations. C) the global economy is increasingly commanded by fewer and larger corporations.D) global capitalism is homogenizing culture and business practices throughout the world. Answer: A 39) Data management technology consists of the A) physical hardware and media used by an organization for storing data. B) detailed, preprogrammed instructions that control and coordinate the computer hardware components in an information system . C) software governing the organization of data on physical storage media. D) hardware and software used to transfer data. Answer: C 40) The hardware and software used to transfer data in an organization is called A) data management technology.B) networking and data management technology. C) data and telecommunications technology. D) networking and telecommunications technology. Answer: D 41) Networking and telecommunications technologies, along with computer hardware, software, data management technology, and the people required to run and manage them, constitute an organization's A) data management environment. B) networked environment. C) IT infrastructure. D) information system. Answer: C 42) An example of a business using information systems to create new products and services is A) Wal-Mart's RetailLink system.B) the Mandarin Oriental hotel's customer-preference tracking system. C) Verizon's Web-based digital dashboard. D) Apple Inc. ‘s iPod. Answer: D 43) An example of a business using information systems to attain operational excellence is A) Wal-Mart's RetailLink system. B) the Mandarin Oriental hotel's customer-preference tracking system. C) Verizon's Web-based digital dashboard. D) Apple Inc. ‘s iPod. Answer: A 44) An example of a business using information systems for customer and supplier intimacy is A) Wal-Mart's RetailLink system. B) the Mandarin Oriental hotel's customer-preference tracking system.C) Verizon's Web-based digital dashboard. D) Apple Inc. ‘s iPod. Answer: B 45) Maintaining the organization's financial records is a central purpose of which main business function? A) manufacturing and accounting B) finance and accounting C) sales and manufacturing D) finance and sales Answer: B 46) Based on the examples in the chapter, if you were asked to formulate a plan for a regional drive-in restaurant chain's efforts to use information technology to develop a loyal customer base, what would be the best use of information tec hnology from the list below? A) Use IT to increase supplier loyalty.B) Use IT to increase operational efficiency. C) Use IT to create new products and business models. D) Use IT to help survive government reporting requirements. E) Use IT to achieve customer intimacy. Answer: E 47) The fact that online advertising revenues are growing at 25 percent a year, while offline traditional advertising revenues are growing at about 5 percent a year, suggests that A) Internet advertising is very inexpensive. B) offline traditional advertising is not very effective. C) the Internet is transforming the traditional advertising business model.D) new technologies are more efficient at selling to customers. Answer: C 48) Toyota Motor Company's vehicle orders management system allows it to improve efficiency by basing vehicle production on A) superior forecasts of regional demand. B) actual customer orders. C) improved decision making. D) customer preferences. Answer: B Diff: 3Page Ref: 15 AACSB: Us e of information technology CASE: Content Objective: 1. 1 49) In a business hierarchy, the level that is responsible for monitoring the daily activities of the business is A) middle management.B) service workers. C) production management. D) operational management. Answer: D 50) Which of the following are environmental actors that interact with an organization and its information systems? A) customers B) suppliers C) regulatory agencies D) all of the above Answer: D 51) From a business perspective, raw data is transformed systematically during various stages, transforming it into valuable information, in a process called A) the information value chain. B) the IT value chain. C) information processing. D) feedback. Answer: A 2) A corporation that funds a political action committee, which in turn promotes and funds a political candidate who agrees with the values of that corporation, could be seen as investing in which main category of complementary assets? A) managerial B) government al C) social D) organizational Answer: C 53) Apple Computer dominates the online legal music sales industry primarily because of a failure of recording label companies to A) invest in technology. B) adopt a new business model. C) invest in complementary assets. D) modernize their information value chain. Answer: B 54) An example of an organizational complementary asset isA) using the appropriate business model. B) a collaborative work environment. C) laws and regulations. D) all of the above. Answer: A 55) An example of a social complementary asset is A) technology and service firms in adjacent markets. B) training programs. C) distributed decision-making rights. D) all of the above. Answer: A 56) Disciplines that contribute to the technical approach to information systems are: A) computer science, engineering, and networking. B) operations research, management science, and computer science. C) engineering, utilization management, and computer science.D) management science, computer science, and engineering. Answer: B 57) The discipline that focuses on mathematical techniques for optimizing parameters of organizations, such as transportation and inventory control, is A) management science. B) MIS. C) operations research. D) utilization management. Answer: C 58) Sociologists study information systems with an eye to understanding A) how systems affect individuals, groups, and organizations. B) how human decision makers perceive and use formal information. C) how new information systems change the control and cost structures within the firm.D) the production of digital goods. Answer: A 59) Psychologists study information systems with an eye to understanding A) how systems affect individuals, groups, and organizations. B) how human decision makers perceive and use formal information. C) how new information systems change the control and cost structures within the firm. D) the production of digital goods. Answer: B 60) The costs for firms operating on a global scal e have been drastically reduced by A) networking technology. B) investments in organizational complementary assets. C) the Internet. D) the rise of digital content. Answer: C 1) Which of the following are key corporate assets? A) intellectual property, core competencies, and financial and human assets B) production technologies and business processes for sales, marketing, and finance C) knowledge and the firm's tangible assets, such as goods or services D) time and knowledge Answer: A 62) Overproduction or underproduction of goods and services, misallocation of resources, and poor response times are the results of a firm's having A) poor relationships with suppliers. B) poor relationships with customers. C) inadequate information. D) a surplus of information.Answer: C 63) A firm that must invest in new information systems capabilities in order to comply with federal legislation can be said to be investing to achieve which business objective? A) customer intimacy B) operational excel lence C) survival D) improved reporting Answer: C 64) Which of the following would NOT be used as an input for an information system? A) digital dashboard B) handheld computer C) bar-code scanner D) cell phone Answer: A 65) Which field of study focuses on both a behavioral and technical understanding of information systems? A) sociology B) operations research C) economicsD) management information systems Answer: D 66) The three principle levels within a business organization hierarchy are A) senior management, operational management, and service workers. B) senior management, middle management, and operational management. C) senior management, operational management, and information systems. D) senior management, middle management, and service workers. Answer: B 67) Engineers, scientists, or architects, who design new products or services for a firm, belong to which level of a business hierarchy? A) middle management B) production workers C) knowledge workersD) data workers Answer: C 68) Which main business function is responsible for maintaining employee records? A) sales and marketing B) human resources C) finance and accounting D) manufacturing and production Answer: B 69) Which of the following constitutes an organizational element in the UPS tracking system described in the chapter? A) the specification of procedures for identifying packages with sender and recipient information B) monitoring service levels C) promoting the company strategy of low-cost, superior service D) the use of handheld computers and networks for managing package delivery Answer: A 0) A managerial element in the UPS tracking system described in the chapter is A) taking inventory. B) providing package status reports to customers. C) the decision to use automation. D) in-house package tracking software. Answer: C 71) ________ is data that has been shaped into a form that is meaningful to human beings. Answer: Information 72) ________ is output returned to appropriate members of the or ganization to help them evaluate or correct the input stage. Answer: Feedback 73) ________ is a global network that uses universal standards to connect millions of different networks around the world.Answer: The Internet 74) Computer ________ consists of the detailed, preprogrammed instructions that control and coordinate the computer hardware components in an information system. Answer: software 75) The ________ is a service provided by the Internet that uses universally accepted standards for storing, retrieving, formatting, and displaying information in a page format. Answer: World Wide Web/Web/WWW 76) ________ are private corporate networks extended to authorized users outside the organization. Answer: Extranets 7) The key elements of an organization are its people, structure, business processes, politics, and ________. Answer: culture 78) In a(n) ________ perspective, the performance of a system is optimized when both the technology and the organization mutually adjust to one a nother until a satisfactory fit is obtained. Answer: sociotechnical 79) ________ makes long-range strategic decisions about the firm's products and services. Answer: Senior management 80) Investments in organization and management, such as investments in new business models and training, are also known as ________.Answer: organizational and management capital 81) Define operational excellence. How can information systems help achieve it? Answer: Operational excellence is the achievement of higher levels of productivity, efficiency, profitability. Information systems can help achieve operational excellence by improving communications to supplier and optimizing the supply chain. Information systems could help managers communicate with workers more efficiently, enable technological innovation in products, minimize warehouse overhead, streamline distribution. 82) You work for an auto manufacturer and distributor.How could you use information systems to achieve greater customer intimacy? Answer: You could create a Web site that allows customers to customize cars, communicate with support personnel and other car owners. You could create an automated e-mail service reminding car owners to take their car in for periodic checkups. You could have an information system that tracks customer preferences in local areas, so you can provide cars that reflect local customer needs and desires. 83) What is the difference between information technology and information systems? Describe some of the functions of information systems.Answer: Information technology (IT) consists of all the hardware and software that a firm needs to use to achieve its business objectives. Information systems are more complex. An information system can be defined technically as a set of interrelated components that collect (or retrieve), process, store, and distribute information to support decision making and control in an organization. An information system: †¢supports decision making, coordinati on, and control †¢helps employees analyze problems †¢helps employees visualize complex subjects †¢helps create new products 4) You are a marketing manager for a national movie theater chain. Give an example of data that your department could use for creating meaningful information. What type of information could that data produce? Answer: Movie ticket sales from individual theaters would be an example of raw data. Meaningful information from this would be: average number of tickets sold to seniors on certain days of the week. 85) Define business process. What might be a business process used at a hospital? Answer: A business process is a set of logically related tasks and behaviors for accomplishing work.Hiring a new employee, customer intake, and filing medical records are examples of business processes at a hospital. 86) You are starting a small bike messenger company. Given your type of services (hand-delivering packages within a small geographical area), could you r firm be a digital firm? If so, what would make this a digital firm? Answer: Being a digital firm doesn't purely rely on having digital goods and services. A digital firm would have most of its relationships with customers, suppliers, and employees be digitally enabled.Ordering deliveries, assigning deliveries, managing employees and assignments could certainly be digitally enabled; using cell phones, information systems, and handheld devices to connect customers, delivery management, and bike messengers. 87) This chapter discusses how each organization has its own culture and sets of values shared by most of its members. What kind of shared values might you find at a law firm? Answer: Shared values at a law firm might be: The legal system works, the legal system is fair, lawyers help people, and people need help with the legal system because it is complicated. 8) You work at the business headquarters for a chain of movie theaters. Describe this firm's information value chain. Answ er: An information value chain adds value to data at various stages, transforming it into valuable data. At a chain of movie theaters, data would be gathered from ticket sales and concession sales. Information systems would help transform this into meaningful information, such as determining the types of movies popular in certain regions, times and days of the week that people most often saw movies, what snacks were the most popular.This information would be valuable in making decisions, such as offering ticket discounts during less popular time slots, and offering more popular snack items. Further feedback based on the results of these decisions could determine whether these decisions were effective. 89) How does a company's use of information systems affect its corporate strategies? Provide an example. Answer: A firm's ability to effectively use information technology is interdependent with its ability to implement corporate strategies and achieve corporate goals.More and more, th e ability to compete and succeed depends on a company's ability to implement technology. What a business would like to do in the future can depends on what its systems will be able to do. Examples of this might be a company who invests in information systems that enable it to create new products or to make its distribution system more efficient, allowing the company to become the low-cost producer. 90) The information systems of Accenture, a global consulting firm, allow for a highly decentralized organization without a traditional headquarters.Based on your reading of Chapter 1, which of the six strategic business objectives does Accenture's information systems contribute to? Answer: Student answers will vary. The following is an example of a possible answer: Accenture's information systems allow its mobile workforce to be within easy, constant reach of its customers, contributing to the business objective of customer and supplier intimacy. Additionally, the ability of employees to connect to and work with local branch information systems in standard ways, regardless of their location, contributes to more efficient processes and operational excellence.

Allah — the Almighty, the Most Merciful, the Most Beneficent

Allah — the Almighty, the Most Merciful, the Most Beneficent This earth whereupon we live and breathe, the sky wherein we look at the numerous stars of small and large sizes twinkling, the sun that blazes and gives us light and energy, the moon that emits soothing lights and allures us and above all numerous other beings that we see around us; the twittering of birds, the cattle grazing in the vast pastures, the air which is utmost essential for our survival, the mountains whereupon we go for recreation and touring purposes, the eruption of volcanoes, the gliding waves of rivers, the bulging , frothing and roaring water of the oceans, the pointed cliffs and high and low ridges of the mountains, the calm and quiet vales and dales, the vast unlimited dry sandy tracts of the deserts blooming wherein flowers in the thorny bushes; all these things to whom we can see with our eyes and that are beyond our sight tell us that there is a Almighty being who has created all these things and running all the matters of this universe and all other universes to whom we have not been able to get to by now despite so much advancement of the present day society, make us know that it is He the Almighty Allah who is administering all beings — material or immaterial — alluring or non-alluring —fanciful or otherwise — being or non-being — all the bounties essential to the human beings with much ease and comfort and whatever qualms and colours, hue and queue occurs in this world is of the Commandments of His supreme Being — who is One and Alone and none else is like Him and to whom all purities and praises belong to Him. The more we, as being human beings, think of him come to know that it is He — the Allah Alone and Almighty, who has made this earth and its beings and other universes that are off of our vision and sight. The coming of seasons and its turning into the summer into fall, fall into the spring, spring into winter and winter into rainy season — and all the bliss and bounties th at take place out of this change and whose benefit we get in the form of corns, fruits and cereals and what not and it is He who has accorded us the title of Ashraful Makhlooqaat, the superior being among all other beings of the universe. The whole universe that is in our sight and beyond is subservient and subordinate to His Command and Will who is the Most Merciful, the Most Gracious and the Most Powerful than all other beings. His blessing and bounties are in abundance. He has given us tongue to speak of, eyes to see to, ear to listen to, and legs to move and walk from one place to another place and above all the brain to ponder over, to utilize according to our own contemplation so that we could ponder over His Being who is One and none else is like Him and all other things and beings that He has created for our use and utilization. If anything among His bounties we get loss we cannot regain that if He doesn’t intend so but if He wills we can have; time and tide does not affect on it. It is the common perception, such as, a patient who cannot see, since the doctor has operated upon his eye successfully so he has gained his vision but it is not so rather it is Allah who gave the wisdom to a doctor that he became able to operate upon successfully and hence the patient regained his vision and not the doctor who operated upon but the Allah who willed so and therefore the cure took place. If Allah didn’t will so there was none on the earth to recover his eyesight. In the like manner, whatever changes and vicissitudes and ups and downs take place anywhere in this world all that happen owing to His Commandments and Wills and not due to any other being whatever powerful that might be. He is so merciful and gracious that he demands us nothing except that we, the human beings, obey his Commandments and Orders as he desires of us so that he could shower his blessings and benedictions that he has created for those who obey him without nay and oblige him with much sincerity and uprightness and who serve his other beings according to his commandments and guidance as he has laid down in the Holy Quran and as to which the Holy Prophet, Hazrat Muhammad (peace be upon him) has preached and practiced and has asked us the human beings to act upon. We, being true Muslim, must adhere to His All Commandments by the core of our hearts so that He may forgive us; bestow on us His numerous bounties in this world and the world hereafter.

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